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MEDiNIGHT: Day 2 Studios Storytelling for Startups: Why It Matters for Fundraising, Sales, and Leadership
MEDiNIGHT: Day 2 Studios Storytelling for Startups: Why It Matters for Fundraising, Sales, and Leadership
2025-09-30
INTRODUCTION
Medical innovations save lives, but explaining it is often harder than innovating. Unlike consumer apps or e-commerce, medical startups face a uniquely fragmented audience: investors, providers, payers, and ultimately patients. Each group speaks a different language and is motivated by different concerns.
This session, led by the team from Day 2 Studios — a collective of former journalists, entrepreneurs, PR strategists, and high-performance coaches — will equip medical founders with the tools to translate science into stories that resonate to help with fundraising, sales, and leadership.
【Event Highlights】
※ Keynote Talk: Learn how to tailor your story for different stakeholders, capture attention, strengthen resonance, and enhance effective communication.
※ Workshop Practice: Step onto the stage yourself and receive authentic, hands-on feedback.
※ Networking Session: Connect with industry experts and innovators, gain insights from both successes and failures, and transform them into momentum for future success.
OUTCOMES
By the end of the event, participants will:
- Learn how to simplify complex medical innovation without losing credibility
- Gain a framework to tailor one core story to multiple stakeholders
- Understand that storytelling is not just for fundraising, but also team alignment
AGENDA
- Anatomy of good storytelling
- Storytelling Role-Play
- Closing Framework
- Q&A
- Networking
- Worshop
